# The Guide-Them-Your-Way Article Template.
People, looking for solutions to a problem, will love to read this kind of articles, and you’ll love them too, because they are easy to write, and you can guide your reader exactly the way you want them to go.
You can use this kind of templates to lead your reader to agree with you to an opinion, or to drive him to your sales offer.
This is how you use the Guide-Them-Your-Way Article Template:
1: Pick your topic.
2: Find two competing methods or ideas, your readers are likely to be aware of, and that you want to eliminate.
For example, if you want to lead them to agree with you that they should buy ghostwriting from you, they no doubt know about 1: using articles from article directories and 2: PLR articles.
3: Write your introduction, and explain why it’s important for your reader to read the full article. Lead into the three ways they can [your topic], e.g. the three ways they can get content on their blog.
4: Write about the least interesting method first, and mention a weak advantage about this method, as well as two strong disadvantages.
For this example, it could be articles from article directories. Weak advantage: they are free.
Strong disadvantage 1: they cannot be altered. Strong disadvantage 2: they link to something outside of your reader’s blog.
5: Write about the second least interesting method, and mention a strong advantage, and two strong disadvantages.
6: Write about your method, and mention a weak disadvantage, and two strong advantages.
For all three alternatives, the advantages and disadvantages must be real and believable.
7: Summon up your article, and make sure you make your reader agree to your point about the third option being the better.
Lead into your resource box, if you’re writing for back links, traffic or syndication, or into your offer, if you’re putting the article on your own site.