how to train
My Why Content Template
In this article or blog post, you are not supposed to write about just any “why”. You are supposed to write about YOUR “why”.
Why are you doing what you do, Why are you getting up in the morning, In other words: What is the “why” that is driving you.
Why should you write this article or blog post, by the way, Because your readers will love to know your “why”. It will help them find their own “why” and the motivation they need to get started or to continue on the right track.
This is how to use the My Why Content Template:
1: Start out with some serious thinking: What is your “why”, Keep asking to find your real “why”.
– why do I blog, because I find it funny.
– why do you find it funny, because I learn new things when blogging, and that gives me pleasure. Also, I help my readers learning what I just learned.
– why does it give you pleasure etc. etc.
2: When you have the real “why”, come up with an intriguing headline. Make sure that it shows a benefit that is relevant to your target audience.
3: Write a short introduction to your article. Tell your reader why he should continue reading, and what is in it for him.
4: Write a paragraph about how you found your “why”, and how the reader can do the same.
5: Write a paragraph that tells the reader why it is important to have a “why”, and that without it, it is hard to find motivation to get started or get going.
6: Encourage your reader to find his own “why” in the conclusion of the article, and lead into your resource box, if you are writing for article syndication, traffic or back links.
Who did that?
Where did it take place?
When did it take place?
Why did that happen?
How did it happen?